As a lot of you know I’ve been spending a lot of my personal time focusing on building ecommerce and lead generation offer/products. You can follow all that at ProductSquad.com.And in doing so I’ve played with most of the platform out there Lead Pages, Unbounce, Click Funnels, Shopify and others. And out of all of them I’ve fallen in love with Click Funnels. I think for ease of use, testing a prototyping new offers and lead flows it’s amazing…
Anytime I start doing something new I usually do 2
email marketing for dummies
email marketing for dummies
Start searching and recoding what some else is doing.
thingsRead a for dummies book.
Why for Dummies books. (Maybe I’m a dummy?)
Everyone learns differently.
I am a top down learner. Basically I need to understand from a top level outline of what I’m trying to learn as the first step. Then when I journey down the learning path I have sections to stick things in to make sense of them.
Not everyone learns the same way. Some people are bottom up. Honestly this boggles my mind. But it’s a useful thing to know how you learn so you can use effective strategies to learn faster.
I choose for Dummies books because they quickly give me the…
As most of know. One of the most difficult things to deal with in online advertising is dealing with ads on the major traffic sources.
What I mean by this is they all have pages and pages of obscure compliance rules. Then you think you read them, or maybe you don’t, and follow them but BAM your account gets suspended.
The old Facebook
With Facebook specifically; as of 3 years ago…
Hope everyone is doing amazing. As always I’ve had 50 things going on and haven’t had much time to post I always feel like I need to spend a bunch of time and build strong posts for my blog. So this keeps me from doing it.
So I decided to put together a forum…
Which is a place I can talk with others about what I’m doing all day. That’s …
g700 Funnel break down post
I love reverse engineering what other people are doing to get good ideas for things I’m doing. As I mentioned above I’m doing a lot of funnel building and we wanted to test the g700 flow so we went through…
After last years HUGE Success for our Traffic & Conversion Summit meet up cocktail hour with Charles and A4D are going to do it again.
This is not the A4D Meet Up… That will be held on June 4th, 2016, more info on that shortly.
Just like last year, me and my good friend Charles Ngo from Affcelerator will be putting the event together for San Diego’s huge affiliate hub.
The event will be held at the Field Irish Bar, the same venue and setup as last year’s meetup.
It’s going to be an open bar and take place immediately after Day 2 of Traffic & Conversions Summit.
Hey everyone, as promised here’s a quick video on how to use that A4D Media Buying worksheet out there.
I walk through what our Media Buying Department does, which is where this sheet came from.
I hope this gives you some good ideas on how to make your next Facebook Ad Campaigns successful.
Offervault was nice enough to invite me to do a Webinar with them. In that webinar I talked about
Why CTR matters so much and how it alone can make you a successful Facebook Ad Buyer.
What is the biggest difference between new and expert advertising buyers.
How you can learn to build muscle memory in these skill sets without spending a lot of real world money.
I’ve been listening to a lot of Stanford – Entrepreneurial Thought Leaders podcasts lately. These are amazing free podcasts where successful entrepreneurs talk for 30-60 minutes about that the difference that makes them success is.
You can check them out here if you want. Stanford – Entrepreneurial Thought Leaders
Do you Actively Listen?
With all books on tape, podcasts, etc I like to make sure I actively listen.
I haven’t had much time to blog lately so I had one of my A4D media buying team members write up something cool that we’re doing to figure out how Yahoo Gemini’s algorithm works.
Consistent ad delivery is the bane of every advertiser that uses Yahoo Gemini. Here’s how you can use data from your Yahoo campaigns to better understand their algorithm.
To an owner of online advertising real estate like Yahoo, all that matters is an ad’s eCPM (effective cost-per-thousand impressions). To a publisher, it’s pretty much “earnings-per-thousand impressions”, because it’s the dollar amount of which you end up paying them to advertise. On Yahoo, if you’re bidding on CPM, that’s also your eCPM. If you’re bidding on a CPC, then eCPM is calculated as “CTR x CPC x 1000”. The higher your eCPM, the more Yahoo should theoretically be delivering your ad. Theoretically, that is.
Very few of us are born with an innate ability to do affiliate marketing. As we think about affiliate marketing there’s:
and more I’m sure I’m forgetting right now
I often times see people come in to this space and say I have $500 to spend to start making money. I think this will definitely set you up to FAIL. Success in anything takes a consistent long term repetitive approach.